Kryptek has proven to be an immensely popular (and unconventional) series of camouflage pattern. Here are Butch Whiting and Josh Cleghorn giving you some background on how they went from working on the sharp end in Iraq to developing a 'final four camouflage finalist' (in the U.S. Army down select process).
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Kryptek is a Service Disabled Veteran Owned Small Business.